I wasn't convinced about this from a "practicality" perspective...i.e. it can seem like there's already more than enough time taken up doing the announcements in English during the short spell between fans arriving in the ground and kick-off without having to do them all twice...however, having been ably assisted by a young man named Daniel from the IRA yesterday, I'm of a mind that it brings nothing negative to the task whatsoever. In fact, I thoroughly enjoyed showing someone what's involved with being a matchday announcer, he really seemed to enjoy it and deserves huge kudos as it can be quite nerve racking to speak publicly (even when hidden away in a box).
I don't think it's necessarily going to bring more people through the gate, but if it helps foster a friendship with even a small part of the community and get the club a little publicity then I don't see the harm.
There is little doubt that the club have a lot of work to do when it comes to engaging with the wider fanbase/community, however we should try and encourage the club to do more to engage with more people...and not to do less just because what's being done doesn't involve us.