Turn Inverness into an ICT supporting city, we need to get more businesses aware of the wealth of our fan base, the club and local businesses could do wonders for each other, before you know it, you find places touting for ICT trade, ie if I had a restaurant I would be offering 10% off meals in January for ST holders and 5% with a match ticket, I would increase my trade over a quiet month, or 5% off Mon to Fri for ST holders, Id pull in new customers and put myself across as being pro ICT, i might also we a wee bit cheeky and see if I could get a discounted hospitality package and bring along a few business associates for a day out, before you know it we have a lot of new allies on board promoting ICT, which is a must with regards to luring in new customers/fans.
If Kilmarnock won a cup, everyone would be on the streets to see an open top bus and shops would be in donned blue and white colours.
We just need to be more proactive in raising the profile of ICT
How does this increase fan base? when everywhere you look there are people promoting ICT, then supporting ICT is the norm.
I would also be making phones call to get a minimum of 100 children in for free for each home game