The club need to get the pricing right (again), and from there it's up to the team to entertain and fans to do what they can to bring others along.
On the pricing....
I'd do away with different pricing for Main and North Stands.
Nobody under 12 should pay.
12 to 16 should be a nominal cost.
Bring back the 16-25
Then full adult prices above that....I may even be tempted to scrap, or at least reduce the cost benefit, on over 65 tickets....I await the backlash
Things like the "pay what you want" also worked well, and something like that near the start of the season might get a few new people in early.
Friends for a fiver tended to be 'abused' because it was mostly used to get those already paying as they go in for less.
Couple of historical bugbears that need dealing with....
Stop certain Directors from handing out handfuls of free tickets to their mates for every game!
Stop players from giving out free tickets to fans who then go around behaving like they're the best supporters in the world while scrounging freebies and not financially contributing .....I await some comments on this point also
Given the fact that all trade creditors, which will be mostly local businesses, aren't going to get paid what they are due, rebuilding that relationship might be tough.